AppLovin APP
Our mission is to create meaningful connections between companies and their ideal customers. 10-K, Item 1
- Headquarters
- Palo Alto, CA
- CEO
- Arash Adam Foroughi
- Next results
- around Feb 10, 2027
Where each dollar of revenue went, FY2025
Revenue of $5.5B through the costs to a net profit of $3.3B · income statement of the 10-K
APP among Communication peers
Six ratios from the latest 10-K. Each corner is the share of 18 peers the company is above, not a score.
What changed
8 new risk paragraphs. 10-K filed Feb 19, 2026 against Feb 27, 2025.
Each row opens the detail with the quote and the filing. A row is a change worth reading, not a verdict.
Accounting checks
10 checks on the latest 10-K. Checks, not verdicts.
0facts worth reading about all 10 checks found nothing to note
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Receivables +41.8% vs revenue +70.0% (-28.2 pts)
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Cash from operations $4.0B vs net income $3.3B (FY ending Dec 31, 2025)
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Same auditor in both 10-Ks: DELOITTE & TOUCHE LLP
7 more checks with nothing to note
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No statement of substantial doubt about going concern
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No 8-K item 4.02 in the last 2 years
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No NT 10-K or NT 10-Q in the last 2 years
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No longer listed: Table of Contents. Same as last year: Performance-based Restricted Stock Units
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No sentence in the 10-K concludes that controls were not effective because of a material weakness
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No 8-K item 2.06 in the last 2 years
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No 8-K item 1.03 in the last 2 years
In their words
8 paragraphs in Risk Factors that were not in the 10-K filed Feb 27, 2025. Quoted as filed.
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Item 1A · new paragraph · not in the 10-K filed Feb 27, 2025 10-K, ITEM 1A
A deterioration in macroeconomic conditions, whether in the United States, internationally, or globally, could create uncertainty and adversely affect advertising spending or costs related to our operations. Historically, consumer purchasing and advertising spending have each declined during economic downturns and periods of uncertainty…
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Item 1A · new paragraph · not in the 10-K filed Feb 27, 2025 10-K, ITEM 1A
In addition, we have in the past chosen, and may in the future also choose, to divest certain businesses or product lines. For example, in June 2025, we sold our Apps business. As a result of this divestiture, we no longer generate Apps revenue and we may not achieve the desired strategic and financial benefits. Any future divestitures…
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Item 1A · new paragraph · not in the 10-K filed Feb 27, 2025 10-K, ITEM 1A
Harm to our brands and reputation can arise from many sources, including actions of our business partners, service disruptions or technical issues, or legal or regulatory scrutiny. Even allegations may harm our reputation and brands and cause the market price of our Class A common stock to decline. We have, from time to time in the…
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Item 1A · new paragraph · not in the 10-K filed Feb 27, 2025 10-K, ITEM 1A
We transfer personal data relating to our employees, clients and their users from the European Economic Area (“EEA”), the United Kingdom, Switzerland, and other jurisdictions to the United States and other countries. Following the invalidation of the EU-U.S. and Swiss-U.S. Privacy Shield frameworks by the Court of Justice of the…
New risk paragraphs, against peers
Latest 10-K of each, Communication companies closest in revenue
Paragraphs in Risk Factors with nothing like them in the company's 10-K the year before. A count of text, not of risk.
Financial performance
Last 4 fiscal years · 10-K XBRL
| Metric | FY2022 | FY2023 | FY2024 | FY2025 |
|---|---|---|---|---|
| Revenue | $2.8B | $1.8B | $3.2B | $5.5B |
| Net income | −$192.7M | $356.7M | $1.6B | $3.3B |
| Operating cash flow | $412.8M | $1.1B | $2.1B | $4.0B |
| Free cash flow | $412.1M | $1.1B | $2.1B |
Revenue, FY2019 to FY2025
Ten fiscal years, each from its own 10-K · XBRL · USD
$5.5B ▲ 70.0% in FY2025$3.3B ▲ 111.0% in FY2025
Recent filings
2 filings in the last 30 days · SEC EDGAR
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8-KNov 4, 2026Quarterly results, Shareholder vote results 8-K items 2.02, 5.07
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10-QNov 4, 2026Quarterly report (10-Q) period ended Sep 30, 2026
About the company
AppLovin, Palo Alto, CA · from the 10-K filed Feb 19, 2026
Our mission is to create meaningful connections between companies and their ideal customers. We provide end-to-end artificial intelligence-powered ("AI") advertising solutions for businesses to reach, monetize and grow their global audience. Our scaled business model is intricately linked to the advertising ecosystem, providing a durable competitive advantage. We generate revenue when our advertisers achieve their return on advertising spend targets with our advertising solutions, ensuring that their success directly fuels our growth.
- Headquarters
- Palo Alto, CA
- Country
- United States
- Listed on
- Nasdaq
- Fiscal year ends
- December 31
- Last results
- Nov 4, 2026
- Incorporated in
- DE
Email alerts
Sources
The 10-K filed Feb 19, 2026 (open at SEC), compared with the 10-K filed Feb 27, 2025. Numbers from the XBRL of the 10-Ks; filings from SEC EDGAR.
Work with it: Excel workbook · CSV. Google Sheet that stays up to date: paste =IMPORTDATA("https://tickdelta.com/company/APP/export.csv") into a cell.