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Interest rates and inflation

130 of 521 companies added a paragraph in Risk Factors that uses one of these words: interest rate, interest rates, inflation, inflationary. The paragraph is in the latest 10-K and nothing like it was in the one before. It counts text; it does not say how serious a risk is. Words in capitals only (such as AI) must be in capitals.

By sector

Sector is the SEC's industry description of the company. Each count opens that sector's quotes below.

SectorCompaniesCompared
Optical Instruments & Lenses22
Apparel & Other Finishd Prods of Fabrics & Similar Matl11
Bottled & Canned Soft Drinks & Carbonated Waters11
Canned, Frozen & Preservd Fruit, Veg & Food Specialties11
Farm Machinery & Equipment11
Gas & Other Services Combined11
Gold and Silver Ores11
Grain Mill Products11
Heavy Construction Other Than Bldg Const - Contractors11
Metal Mining11
Misc Industrial & Commercial Machinery & Equipment11
Miscellaneous Food Preparations & Kindred Products11
Oil Royalty Traders11
Paper Mills11
Real Estate Operators (No Developers) & Lessors11
Retail-Computer & Computer Software Stores11
Retail-Eating & Drinking Places11
Retail-Retail Stores, NEC11
Rolling Drawing & Extruding of Nonferrous Metals11
Services-Detective, Guard & Armored Car Services11
Services-Engineering, Accounting, Research, Management11
Services-Management Services11
Services-Misc Health & Allied Services, NEC11
Special Industry Machinery, NEC11
Water Supply11
Wholesale-Motor Vehicle Supplies & New Parts11
Retail-Eating Places34
Natural Gas Transmission23
Wholesale-Drugs, Proprietaries & Druggists' Sundries23
Finance Services1728
Accident & Health Insurance12
Aircraft Engines & Engine Parts12
Computer Peripheral Equipment, NEC12
Converted Paper & Paperboard Prods (No Contaners/Boxes)12
Cutlery, Handtools & General Hardware12
Fats & Oils12
Industrial Inorganic Chemicals12
Industrial Organic Chemicals12
Men's & Boys' Furnishgs, Work Clothg, & Allied Garments12
Mining & Quarrying of Nonmetallic Minerals (No Fuels)12
Paperboard Containers & Boxes12
Printed Circuit Boards12
Radio & Tv Broadcasting & Communications Equipment12
Retail-Auto & Home Supply Stores12
Rubber & Plastics Footwear12
Services-General Medical & Surgical Hospitals, NEC12
Ship & Boat Building & Repairing12
National Commercial Banks511
Investment Advice38
Pharmaceutical Preparations411
Electric Services515
Fire, Marine & Casualty Insurance412
Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip13
Computer & office Equipment13
General Industrial Machinery & Equipment13
Life Insurance13
Operative Builders13
Retail-Auto Dealers & Gasoline Stations13
Services-Commercial Physical & Biological Research13
Services-Consumer Credit Reporting, Collection Agencies13
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics13
Crude Petroleum & Natural Gas27
Security Brokers, Dealers & Flotation Companies27
Real Estate Investment Trusts727
Electronic & Other Electrical Equipment (No Computer Equip)14
Motor Vehicles & Passenger Car Bodies14
Search, Detection, Navigation, Guidance, Aeronautical Sys14
Security & Commodity Brokers, Dealers, Exchanges & Services14
Services-Prepackaged Software419
Beverages15
Biological Products, (No Diagnostic Substances)15
Computer Storage Devices15
Industrial Instruments For Measurement, Display, and Control15
Laboratory Analytical Instruments15
Retail-Variety Stores15
Services-Computer Programming, Data Processing, Etc.15
Electric & Other Services Combined212
State Commercial Banks16
Services-Business Services, NEC216
Semiconductors & Related Devices115

277 paragraphs · Retail-Eating & Drinking Places show all sectors

SBUX STARBUCKS CORP · Retail-Eating & Drinking Places

marketing environment. Decisions to collaborate or refrain from collaborating with certain parties may impact our brand image and, consequently, our financial performance. Our programs may not always reach consumers as intended, particularly given the wide range of generational, geographical, cultural, and socioeconomic characteristics and channels of communication used by our customers, and effective resource allocation across channels, including digital, is critical. Additionally, factors such as operating costs, competitor strategies, and inflation may affect our pricing decisions, which could impact demand. For example, there is no guarantee future cost increases will be absorbed by customers. If our marketing or pricing strategies underperform relative to competitors, our sales and market share could decline. Likewise, if we do not continuously strengthen our capabilities in marketing, data analytics (including artificial intelligence and machine learning) and innovation to understand and maintain or grow consumer interest, brand loyalty, and market share while strategically expanding into other profitable categories of the commercial beverage industry, our business could be negatively affected.

Read in the 10-K filed Nov 14, 2025 ↗

Our growth depends in part on our ability to open new stores and operate them profitably within projected timelines. Store development costs have risen due to construction labor inflation and increased material and equipment expenses. Each new store involves substantial startup costs and a ramp-up period during which profitability may be delayed as we train partners and build a customer base. If we fail to attract sufficient customers or offset higher startup costs, new stores may underperform relative to existing ones.

Read in the 10-K filed Nov 14, 2025 ↗

As a retailer reliant on discretionary spending, our financial results are sensitive to macroeconomic conditions. A prolonged downturn or slow recovery may reduce consumer spending, leading to lower demand or shifts to lower-priced products. Factors such as job loss, inflation, interest rate changes, taxation, credit access, public health crises, trade disputes, and geopolitical instability can all impact consumer behavior, including spending and routines, potentially affecting demand for our products. Reduced customer traffic or transaction value without corresponding cost reductions could pressure margins. If economic uncertainty persists, consumers may adopt lasting changes in spending habits, potentially affecting our sales, profitability, and growth plans.

Read in the 10-K filed Nov 14, 2025 ↗