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RDDTReddit

Communication · Data Processing · NYSE
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The 10-K against last year's

169 changes: 16 added, 25 removed, 126 reworded, 2 quiet changes

10-K Feb 6, 2026 vs Feb 13, 2025
Risk FactorsRedline ↓
10.3%
of the text changed · 31,232 words now
23.1%
of the text changed · 6,073 words now
Legal ProceedingsRedline ↓
44.1%
of the text changed · 497 words now
Accounting PoliciesRedline ↓
19.2%
of the text changed · 3,518 words now

10-K 0001713445-26-000022 (2026-02-06) vs 10-K 0001713445-25-000018 (2025-02-13)

The redline

The paragraph that changed most in each section

Marked against last year's 10-K: cut words struck through, new words highlighted and underlined.

Risk Factors 389 words changed in this paragraph; it is 45% similar to last year's version.
We also expect increasing legal complexity and uncertainty regarding how and under what circumstances we can transfer, process, or receive certain data that is critical to our operations, including data shared between countries or regions in which we operate and data shared among our products and services. These various developments in relation to international personal data transfers require us to implement new or revised documentation and processes, within the relevant time frames, and are subject to ongoing scrutiny and potential future challenge, leading to additional costs and increasing our overall risk exposure. For example, for data the EU and UK GDPR prohibit transfers of personal information from the European Economic Area (“EEA”) or UK to the United States, countries not formally deemed adequate by the European Commission has adopted an adequacy decision or the UK Information Commissioner’s Office (“UK ICO”), respectively, including the U.S., unless particular compliance mechanisms (and, if necessary, certain safeguards) are implemented. The mechanisms that we and many other companies rely upon for entities self-certified under EEA and UK data transfers (for example, standard contractual clauses or the new EU-U.S. EU-US Data Privacy Framework (“DPF”). The DPF does not apply to the UK, and in October 2023, a UK-U.S. Data Bridge came into force to facilitate transfers of personal data from the UK to the United States. In addition, the other bases upon which we rely to transfer such data, such as Standard Contractual Clauses (“SCCs”), have been subjected to regulatory and judicial scrutiny. The Court of Justice of the EU ruled in July 2020 that reliance on the SCCs alone may not necessarily be sufficient in all circumstances and transfers must be assessed on a case-by-case basis. In June 2021, the European Commission published revised SCCs for data transfers from the EU, but there is some uncertainty around whether the revised SCCs can be relied on for data transfers to non-EU entities subject to the GDPR. The European Commission has stated an intention to publish a new set of SCCs applicable to such transfers to non-EU entities subject to the GDPR. The UK ICO has published its own International Data Transfer Agreement and the International Data Transfer Addendum to the SCCs (the “IDTA”), which came into force in March 2022. If the new DPF is invalidated in the future and we are unable to continue to rely on SCCs and the IDTA or validly rely upon other alternative means of data transfers from the EU and the UK Extension to the United States, EU-US Data Privacy Framework) are the subject of legal challenge, regulatory interpretation, and judicial decisions. While the U.S. and the EU reached agreement on the EU-US Data Privacy Framework (and similar agreements were reached with respect to the UK) and while we currently self-certify to the EU-US Data Privacy Framework, the Swiss-US Data Privacy Framework, and the UK Extension, there are legal challenges to this data transfer mechanism as well. We may suffer additional costs, complaints or regulatory investigations, inquiries, or fines, and we may be unable to operate material portions of our business in the EU or the UK, and/or stop using certain tools and vendors and make other operational changes, which would harm our business, results of operations, financial condition, and prospects. prospects if this data transfer mechanism or others are invalidated.

Source: Item 1A, 10-K 0001713445-26-000022 vs Item 1A, 10-K 0001713445-25-000018

MD&A 194 words changed in this paragraph; it is 48% similar to last year's version.
Net cash provided by operating activities was $690.9 million in the year ended December 31, 2025, resulting primarily from net income of $529.7 million in the year ended December 31, 2025, adjustments for non-cash items, primarily related to stock-based compensation expense of $343.2 million, and an increase in accounts payable and accrued expenses and other liabilities of $108.9 million due to timing of payments. These increases were partially offset by an increase in accounts receivable of $241.4 million related to an increase in advertising revenue, an increase in prepaid expenses and other assets of $37.1 million due to timing of prepayments, and amortization of premium (accretion of discount) on marketable securities, net, of $(28.2) million. Net cash provided by operating activities was $222.1 million in the year ended December 31, 2024, resulting primarily from adjustments for non-cash items, primarily related to stock-based compensation expense of $801.6 million, and an increase in accrued expenses and other liabilities of $59.3 million due to timing of payments. These increases were partially offset by net loss of $(484.3) million, an increase in accounts receivable of $104.3 million related to an increase in advertising revenue, and amortization of premium (accretion of discount) on marketable securities, net, of $(43.4) million. Net cash used in operating activities was $(75.1) million in the year ended December 31, 2023, resulting primarily from net loss of $(90.8) million, and an increase in accounts receivable of $53.3 million related to an increase in advertising revenue. These increases were partially offset by adjustments for non-cash items, primarily related to stock-based compensation expense of $47.6 million, and an increase in accounts payable and accrued expenses and other liabilities of $25.2 million due to timing of payments.

Source: Item 7, 10-K 0001713445-26-000022 vs Item 7, 10-K 0001713445-25-000018

Legal Proceedings 116 words changed in this paragraph; it is 51% similar to last year's version.
From time to time, we may become involved in various legal and regulatory proceedings, claims or purported class actions related to, among other things, alleged infringement of third party patents and other legal matters intellectual property rights, commercial, corporate and securities, labor and employment, wage and hour and other claims arising in the normal course of business. We record a loss contingency when it is probable that a liability has been incurred and the amount of the loss can be reasonably estimated. We also disclose material contingencies when we believe a loss is not probable but reasonably possible. Accounting for contingencies requires us to use judgment related to both the likelihood of a loss and the estimate of the amount or range of loss. We are not aware of any pending matters, individually or in the aggregate, that are expected to have a material adverse impact on our results of operations, financial position, or cash flows as of December 31, 2024 and 2023. Legal fees and other expenses associated with such matters are expensed as incurred.

Source: Item 3, via Note 11 – Commitments and Contingencies, 10-K 0001713445-26-000022 vs Item 3, via Note 11 – Commitments and Contingencies, 10-K 0001713445-25-000018

Accounting Policies 85 words changed in this paragraph; it is 50% similar to last year's version.
We hold investments in marketable securities consisting of U.S. and non-U.S. government securities, investment-grade corporate and government agency securities, certificates of deposit, time deposits, and commercial paper. We classify our marketable securities as available-for-sale investments in current assets because they represent investments available for current operations. Our available-for-sale investments are carried at fair value with any unrealized gains and losses included in accumulated other comprehensive income (loss) in stockholders’ equity (deficit). Expected losses from credit related impairment, if any, are recognized through an allowance for credit losses and adjusted each period for changes in credit risk. Gains or losses on the sale or maturities of marketable securities are determined using the specific identification method and recorded in other income (expense), net in our consolidated statements of operations.

Source: Item 8, Note 2 – Basis of Presentation and Significant Accounting Policies, 10-K 0001713445-26-000022 vs Item 8, Note 2 – Basis of Presentation and Significant Accounting Policies, 10-K 0001713445-25-000018

Every change, by type

Sentences and paragraphs added, removed or reworded

Sentences and paragraphs of RDDT's Risk Factors and MD&A, 10-K 2026-02-06 against 10-K 2025-02-13. Each links to the text at sec.gov.

Quiet changes are sentences kept from last year with one to four words changed, at least one of them a hedge, a modal or a qualifier (may, could, will, not, significant, material…). A year or date rolling forward is not counted.

The full word listadverse, adversely, all, although, anticipate, anticipates, any, approximately, believe, believes, can, cannot, certain, could, expect, expects, generally, however, if, intend, intends, largely, likely, many, material, materially, may, might, most, must, never, no, not, possible, primarily, probable, should, significant, significantly, some, substantial, substantially, unlikely, will, would
AddedRisk Factors
become more frequent users of our platform. We also rely on initiatives like machine translation to drive growth in international DAUq, and the growth derived from this strategy may slow as we complete the roll out of machine translation to all major global languages.

Read it in 10-K 2026-02-06 at sec.gov ↗

AddedRisk Factors
•Redditors have difficulty locating content, in their local language, that is interesting and relevant to them, particularly in their early experiences on our platform;

Read it in 10-K 2026-02-06 at sec.gov ↗

AddedRisk Factors
Google, Meta, OpenAI, and Anthropic; Redditors may choose to find information using AI tools, which in some cases may have been trained using Reddit content, instead of visiting Reddit directly. While we have made, and expect to continue to make, significant investments to integrate AI, including generative AI, into our platform, AI technologies are rapidly evolving and there can be no guarantee that our products and services will remain competitive as new AI technologies are developed, adopted, and integrated.

Read it in 10-K 2026-02-06 at sec.gov ↗

AddedRisk Factors
based on the appearance of illegal, illicit, or objectionable content on our platform or the failure to comply with applicable laws, rules, and regulations, could damage our brand and reputation, regardless of the outcome.

Read it in 10-K 2026-02-06 at sec.gov ↗

AddedRisk Factors
•adverse legal developments relating to advertising, like those that constrain the use of certain advertising technologies or limit our ability to measure advertising effectiveness, including regulatory developments or litigation outcomes; and

Read it in 10-K 2026-02-06 at sec.gov ↗

AddedRisk Factors
impair or limit our advertising attribution and conversion capabilities. Such restrictions, in combination with evolving legal and regulatory requirements, may impede our ability to attract and retain advertisers who rely on access to such data.

Read it in 10-K 2026-02-06 at sec.gov ↗

Show the other 52
AddedRisk Factors
future. Securities litigation against us could result in substantial costs and divert our management’s attention and resources from our business.

Read it in 10-K 2026-02-06 at sec.gov ↗

AddedRisk Factors
We cannot guarantee that our share repurchase program will be fully implemented or that such program will enhance the long-term value of the share price of our Class A common stock.

Read it in 10-K 2026-02-06 at sec.gov ↗

RemovedRisk Factors
and reputation if Redditors do not think the advertisements help them accomplish their objectives, view the advertisements as intrusive, annoying, or misleading, or have poor experiences with our advertisers.

Read it in 10-K 2025-02-13 at sec.gov ↗

RemovedRisk Factors
Without such growth, we could see our supply of monetizable inventory stay constant or decrease, which may limit or hinder our ability to increase revenue.

Read it in 10-K 2025-02-13 at sec.gov ↗

RemovedRisk Factors
•adverse legal developments relating to advertising or advertising effectiveness measurement tools, including legislative and regulatory developments, and developments in litigation; and

Read it in 10-K 2025-02-13 at sec.gov ↗

RemovedRisk Factors
A portion of our historical DAUq metric counts views of pages that were hosted using Google’s Accelerated Mobile Page (“AMP”) framework. The accuracy of counting the DAUq attributable to this AMP traffic relies on the accuracy and completeness of information received from Google used to compute the DAUq metric. Unfortunately, the information provided by Google historically was not complete and consistent. To the extent that our historical metric includes views of pages hosted on third-party infrastructure, like Google’s deprecated AMP framework, the accuracy of our metrics will depend on the accuracy and consistency of the information received from any such third party. As a result of these and any future changes, our DAUq metric is not directly comparable quarter over quarter or year over year, and may not be comparable period over period in the future.

Read it in 10-K 2025-02-13 at sec.gov ↗

RemovedRisk Factors
We believe that our corporate culture has contributed to our success, and if we cannot maintain this culture as we grow, we could lose the innovation, creativity, and teamwork fostered by our culture, and our business may be harmed.

Read it in 10-K 2025-02-13 at sec.gov ↗

RemovedRisk Factors
We believe that our corporate culture has been a key contributor to our success. If we do not continue to develop our corporate culture as we grow and evolve, it could negatively impact our ability to foster the innovation, creativity, and teamwork that we believe is important to support our growth. As our organization grows and we are required to implement more complex organizational structures, we may find it increasingly difficult to maintain the beneficial aspects of our corporate culture, which could negatively impact our future success and harm our business.

Read it in 10-K 2025-02-13 at sec.gov ↗

RemovedRisk Factors
While we have been expanding the use of machine learning across the platform, we have also been exploring the use of generative AI within our platform, as well as the use and licensing of Reddit content for generative AI purposes. For example, we are experimenting with using generative AI to scale our content translation efforts as we grow our presence in international markets, to assist Redditors to find more relevant content and to create post and comment suggestions that abide by community rules. We are also experimenting with using generative AI to assist advertisers to create ads, improve the placement of

Read it in 10-K 2025-02-13 at sec.gov ↗

RemovedRisk Factors
of an event specified by the vote of holders of a majority of the then-outstanding shares of our Class A common stock, each share of Class C common stock shall automatically convert into one share of our Class A common stock.

Read it in 10-K 2025-02-13 at sec.gov ↗

RewordedRisk Factors
(A) any derivative action or proceeding brought on our behalf, (B) any action asserting a claim for, or based on, a of breach of a fiduciary duty owed by any of our current or former directors, officers, other employees, agents, or stockholders to us or our stockholders including, without limitation, a claim alleging the aiding and abetting of such a breach of fiduciary duty, stockholders, (C) any action asserting a claim against us or any of our current or former directors, officers, employees, agents, or stockholders arising pursuant to any provision of the Delaware General Corporation Law, our certificate of incorporation Law or bylaws, our amended and restated certificate of incorporation or amended and restated bylaws, or as to which the Delaware General Corporation Law confers jurisdiction on the Court of Chancery of the State of Delaware, or (D) any action asserting a claim related to or involving against us that is governed by the internal affairs doctrine;

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedRisk Factors
If the new DPF is invalidated in the future and we are unable to continue to rely on SCCs and the IDTA or validly rely upon other alternative means of data transfers from the EU and the UK to the United States, we We may suffer additional costs, complaints or regulatory investigations, inquiries, or fines, and we may be unable to operate material portions of our business in the EU or the UK, and/or stop using certain tools and vendors and make other operational changes, which would harm our business, results of operations, financial condition, and prospects. prospects if this data transfer mechanism or others are invalidated.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedRisk Factors
In addition, subject to the approval rights granted to Advance pursuant to our amended and restated certificate of incorporation, following the date on which no shares of our Class B common stock remain outstanding, upon the date and time or occurrence of an event specified by the vote of holders of a majority of the then-outstanding shares of our Class A common stock, each share of Class C common stock shall automatically convert into one share of our Class A common stock.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedRisk Factors
DAUq has also declined in the past in periods following usage peaks surrounding certain worldwide events, such as the onset of the conflict between Russia and Ukraine in the three months ended March 31, 2022, and cultural trends, including video game releases, such as Elden Ring in the three months ended March 31, 2022, and traffic related to r/ wallstreetbets in the three months ended March 31, 2021. 2022.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedRisk Factors
In addition, as a public company, we will be are required, pursuant to Section 404 of the Sarbanes-Oxley Act (“Section 404”), to furnish a report by management on, among other things, the effectiveness of our internal control over financial reporting commencing with and to obtain an opinion from our annual report on Form 10-K for independent registered public accounting firm regarding the fiscal year ending December 31, 2025. effectiveness of such internal controls.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedRisk Factors
Even in situations where we do not engage in the type of user tracking that is the target of such changes, these restrictions and evolving privacy regulations requiring us or our advertisers to obtain user consent prior to the use of cookies or other tracking technologies, nevertheless may make it more difficult for us to measure our traffic in general, and, in particular, impair or limit our advertising attribution and conversion capabilities.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedRisk Factors
Further, EU national laws that implement the ePrivacy Directive (Directive 2002/58/EC concerning the processing of personal data and the protection of privacy in the electronic communications sector) may be replaced by an EU regulation, known as the ePrivacy Regulation (Proposal for a Regulation concerning the respect for private life and the protection of personal data in electronic communications), separate, more targeted regulations, which may alter rules on tracking technologies, impose burdensome requirements surrounding obtaining consent and significantly increase fines for non-compliance.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedRisk Factors
Certain moderators, especially those Although, in 2025, we introduced limitations on the number of large communities that a single user can moderate, certain moderators who moderate large communities or a large number of communities, communities may be able to leverage their influence within those communities to change the dynamics of the discourse within the communities or to disrupt the normal operation of their communities or other communities on our platform.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedRisk Factors
The expansion and complexity of laws and regulations like the Media Regulation Act in Ireland, the Online Safety Act Acts in the UK United Kingdom (the “UK”) and Australia, the EU ePrivacy Directive and Directive, the EU Digital Services Act in the EU, (the “DSA”), and others across the globe may will increase our compliance costs and require changes to our processes and operations.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedRisk Factors
If our operational metrics are not accurate representations of our business, or if investors do not perceive these metrics to be accurate, or if we discover material inaccuracies with respect to these figures, our reputation may be significantly harmed, the market price of our Class A common stock could decline, we may be subject to stockholder litigation, and our business, results of operations, financial condition, and prospects could be adversely affected.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedRisk Factors
Our employee headcount and the scope and complexity of our business have increased significantly, has continued to increase with the number of full-time employees increasing to 2,555 as of December 31, 2025 from 2,233 as of December 31, 2024 from 2,013 as of December 31, 2023. 2024.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedRisk Factors
Since people on Reddit and our advertisers may use Reddit to establish and maintain online identities, unauthorized communications from Reddit accounts that have been compromised may damage their personal security, reputations, and brands as well as our reputation and brand.

Read it in 10-K 2026-02-06 at sec.gov ↗

Quiet changesRisk Factors
Additionally, in keeping with our mission to empower communities and make their knowledge accessible to all, everyone, our site-wide content policy is designed to be protective, but not intrusive.

Read it in 10-K 2026-02-06 at sec.gov ↗

Quiet changesRisk Factors
We have invested, and expect to continue to invest, in improvements to our platform, significant changes to our existing products and services, new and unproven products and services, including machine learning and AI, and other initiatives to generate revenue and increase our user base and user engagement.

Read it in 10-K 2026-02-06 at sec.gov ↗

AddedMD&A
On February 4, 2026, our Board of Directors authorized a share repurchase program to purchase up to $1 billion of our Class A common stock (the “Share Repurchase Program”). Under the Share Repurchase Program, we may repurchase shares of our Class A common stock from time to time on the open market (including via pre-set trading plans), in privately negotiated transactions, or through other transactions in accordance with applicable securities laws. The Share Repurchase Program does not obligate us to acquire any particular amount of Class A common stock, has no expiration date, and may be suspended or discontinued at any time at our discretion.

Read it in 10-K 2026-02-06 at sec.gov ↗

RemovedMD&A
The absolute number of DAUq is a critical component to our business because it influences our advertising inventory as well as our infrastructure expenses.

Read it in 10-K 2025-02-13 at sec.gov ↗

RemovedMD&A
We believe we have the opportunity to continue to grow our DAUq in the United States and around the world. Growth in DAUq depends on our ability to attract new users and retain existing users. We aim to increase DAUq by scaling internationally, improving discovery and the user experience, elevating conversations and video, modernizing search, and providing customized content recommendations. We believe we can grow engagement and convert more WAUq into DAUq by making it easier for new and existing Redditors to discover relevant communities and content. We believe we can convert logged-out DAUq into logged-in DAUq by making the user experience, including search, simpler and more personalized to further increase engagement and retention. Growth in DAUq is also impacted by external factors such as worldwide events,

Read it in 10-K 2025-02-13 at sec.gov ↗

RemovedMD&A
We generate a majority of our revenue through the sale of advertising on our mobile applications and website. We built our advertising business by focusing on top U.S.-based advertisers, and over time we have expanded our focus towards mid-sized and smaller advertisers, as well as international advertisers. The pricing of our advertising products is affected by our technological investments as well as other factors, including the global economy and the highly competitive nature of our industry.

Read it in 10-K 2025-02-13 at sec.gov ↗

RemovedMD&A
We also generate revenue from content licensing, Reddit Premium subscriptions, and products within our user economy. We are in the early stages of monetization from content licensing and expect our growing data advantage to continue to be valuable across several applications of LLMs (e.g., search, run-time inference). We also intend to open additional monetization channels for Reddit by providing our users and creators with the requisite tools and incentives to drive continued creation, improvements, and commerce.

Read it in 10-K 2025-02-13 at sec.gov ↗

RemovedMD&A
We measure and recognize compensation expense for stock-based awards, including restricted stock units (“RSUs”), restricted stock awards (“RSAs”), and stock options granted to employees and non-employees based on the grant date fair value of the awards granted. Prior to our IPO, we did not recognize any stock-based compensation expense for RSUs with a liquidity-based vesting condition because no qualifying event had occurred. Upon the effectiveness of the IPO, the liquidity-based vesting condition for such RSUs was satisfied and we recorded cumulative stock-based compensation expense using the accelerated attribution method. The remaining unrecognized stock-based compensation expense related to these RSUs will be recorded over their remaining requisite service periods. For awards granted with only service-based vesting conditions, stock-based compensation expense is recognized on a straight-line basis over the requisite service period of the awards.

Read it in 10-K 2025-02-13 at sec.gov ↗

RemovedMD&A
Prior to our IPO, the fair value of the Class A common stock underlying our stock-based awards was determined by our board of directors, with input from management and reviews of third-party valuations of our common stock determined in accordance with the guidelines outlined in the American Institute of Certified Public Accountants Practice Aid, Valuation of Privately-Held-Company Equity Securities Issued as Compensation.

Read it in 10-K 2025-02-13 at sec.gov ↗

RemovedMD&A
Our board of directors exercised reasonable judgment and considered numerous subjective factors to determine the best estimate of the fair value of our common stock, including the following:

Read it in 10-K 2025-02-13 at sec.gov ↗

RewordedMD&A
On October 8, 2021, July 1, 2025, we entered into an Amended and Restated Credit and Guarantee Agreement, which amended and restated our prior Credit and Guarantee Agreement dated October 8, 2021 (as amended on May 23, 2023), and provides for a five-year, $750.0 $500.0 million, revolving loan and standby letter of credit facility agreement (“Revolving Credit Facility”) of which $100.0 million can be issued as letters of credit. credit and another $100.0 million of which can be borrowed in certain non-U.S. dollar currencies.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedMD&A
The increase decrease was driven primarily by higher stock-based compensation expense and related taxes, including the cumulative catch-up upon IPO of stock-based compensation expense and related taxes for RSUs with a liquidity-based vesting condition and recognized in the prior year period, partially offset by an increase in other employee-related costs. costs and an increase in hosting costs associated with internal research and development activities in the current period.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedMD&A
Net cash used in investing activities was $(440.7) $(218.9) million in the year ended December 31, 2024, 2025, primarily due to additional purchases of marketable securities of $2.0 billion and cash paid for acquisitions, net of cash acquired of $17.1 million, $2.3 billion, partially offset by maturities and proceeds from sale of marketable securities of $1.6 billion.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedMD&A
Discussion of financial conditions and results of operations for the year ended December 31, 2023 2024 compared to the year ended December 31, 2022 2023 can be found in “Management’s Discussion and Analysis of Financial Condition and Results of Operations” included in our Annual Report on 10-K for the year ended December 31, 2023 included in our Prospectus filed with the SEC on March 21, 2024.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedMD&A
The increase in cost of revenue was primarily attributable to increased hosting usage to support product enhancements and user growth on our platform and platform, as well as an increase in advertising measurement and other services, services related to advertising, partially offset by lower hosting prices and hosting cost efficiencies. prices.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedMD&A
The increase was driven primarily partially offset by higher stock-based compensation expense and related taxes, including the cumulative catch-up upon IPO of stock-based compensation expense and related taxes for RSUs with a liquidity-based vesting condition and an increase recognized in other employee-related costs. the prior year period.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedMD&A
In the three months ended December 31, 2024, global Global DAUq grew 39% 5% compared to the prior year quarter period, driven by 32% 2% growth in DAUq in the United States and 46% 7% growth in DAUq in the rest of world.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedMD&A
Cost of revenue 9 10 14 16 Research and development 35 72 55 55 Sales and marketing 23 27 29 34 General and administrative 13 35 20 22 Total costs and expenses 80 144 118 127 Income (loss) from operations 20 (44) (18) (27) Other income (expense), net 4 6 7 2 Income (loss) before income taxes 24 (38) (11) (25) Income tax expense (benefit) 0 0 0 Net income (loss) 24% (38)% (11)% (25)%

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedMD&A
The increase decrease was driven primarily by higher stock-based compensation expense and related taxes, including the cumulative catch-up upon IPO of stock-based compensation expense and related taxes for RSUs with a liquidity-based vesting condition. condition recognized in the prior year period.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedMD&A
The growth in global DAUq in the three months ended December 31, 2024 2025 compared to the prior year period and prior quarter period was primarily driven by the combination of third-party search engine and algorithm changes, traction in our growth strategies, particularly in machine translation, translation and product enhancements. marketing.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedMD&A
During the three months ended December 31, 2024, 2025, ARPU was $4.21, $5.98, an increase of 23% 42% compared to $3.42 $4.21 for the prior year period, United States ARPU was $7.04, $10.79, compared to $5.51 $7.04 for the prior year period, and rest of world ARPU was $1.67, $2.31, compared to $1.34 $1.67 for the prior year period.

Read it in 10-K 2026-02-06 at sec.gov ↗

RewordedMD&A
We also generate revenue from content licensing, Reddit Premium subscriptions, licensing and products within our user economy. sold directly to users.

Read it in 10-K 2026-02-06 at sec.gov ↗

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