Form 10-K
Please revise to quantify factors to which changes are attributed. For example, revise to quantify the impact of the increase in comparable store sales and sales attributed to the opening of new stores during the fiscal year. Please also revise to quantify impacts of changes in price and volume on revenue. Refer to Item 303(b)(2) of Regulation S-K.
We acknowledge the Staff’s comment and appreciate the opportunity to respond.
We respectfully believe that the current disclosure in Management’s Discussion and Analysis of Financial Condition and Results of Operation (“MD&A”) on page 27 of the Form 10-K for our fiscal year ended February 1, 2025 (the “Fiscal 2024 Form 10-K”) appropriately quantifies the material factors to which the changes are attributed. Throughout the MD&A section, the principal drivers for the financial statement line-item variances, such as net sales, are presented in order of significance.Read in the reply ↗Rest of the answer
The majority of the 3.7% increase in net sales was due to the 3% increase in comparable store sales (3 of the 3.7%). Comparable stores are defined on page 26 of the Fiscal 2024 Form 10-K as stores open for more than 14 complete months. For fiscal 2024, the remaining percentage increase in net sales was primarily driven by the opening of 77 net new stores during the fiscal year, partially offset by the impact of the 53rd week in fiscal 2023. We separately quantified our sales from the additional (53rd) week in fiscal 2023. In future filings, we will include additional clarification in regard to quantification of the noted factors, as applicable. While we do not believe that additional quantification of less significant components is useful to investors, there are other metrics, relating to customer purchasing behavior, such as traffic (defined as the number of transactions) and basket (defined as average transaction value), that may provide additional insight into our comparable store sales results.
To clarify and enhance our disclosure regarding changes in net sales, for future periodic filings we propose additional clarification such as the following, subject to variation as applicable and as deemed material for the relevant period (using the Fiscal 2024 Form 10-K disclosure for illustration; changes are underlined):
Sales for fiscal 2024 increased $752.3 million, or 3.7%, compared to the prior year. This was primarily due to the 3% increase in comparable store sales and. The 3% increase in comparable store sales reflects an approximate 2% increase in the number of transactions (traffic) and a 1% increase in average transaction value (basket). The remaining percentage increase in sales was primarily driven by the opening of 77 net new stores during fiscal 2024, partially offset by the impact of the 53rd week in fiscal 2023. Sales for fiscal 2023 included approximately $308 million from the additional week of sales due to the 53rd week.
With respect to the impacts of changes in price and volume on revenue, we believe this updated disclosure also appropriately reflects and quantifies that information. As disclosed on page four of the Fiscal 2024 Form 10-K, our merchandise offerings include apparel, footwear, home accents and furniture, bed and bath, beauty, accessories, toys, gourmet food, luggage, electronics, pet accessories, jewelry and watches, and cookware. Due to our off-price business model and flexible, opportunistic sourcing of merchandise, the assortments of goods we offer is constantly changing and spans a wide range of vendors, labels, products, and prices. The goods sold in one period are not the same as the goods sold in another period. As discussed above, we believe that other metrics, such as transaction volume (traffic) and average transaction value (basket), may provide further insight into our sales results and general trends in volume and pricing.
If the Staff has any questions regarding our response or any additional comments, please feel free to contact me at (925) 965-4550.
First report after the company's reply of 2025-06-30: 10-Q filed 2025-09-10 ↗, against the 10-Q filed 2025-06-11 ↗.
Tickdelta does not hold the text of both reports, so they are not compared here.
We note your response to comment 1. You state the principal drivers for variances are presented in order of significance. While listing factors in order of magnitude is not objectionable in and of itself, it is an indirect and less useful way to provide needed information to your investors.Rest of the question
Your intended, revised disclosure continues to either not quantify certain factors at all or to quantify them in an indirect manner, such as by references to percentages of other percentages. We believe you should make it easy for investors to obtain quantified impacts of factors, by stating them in absolute dollars. Refer to Instruction 3 to S-K 303(b). Please revise to quantify material factors in absolute dollars and provide us a copy of your intended, revised disclosure. 1. Regarding the impacts of changes in price and volume on revenue, we note your proposed attribution to traffic (volume-driven) and basket (volumeand price-driven) because goods sold vary from period to period. We acknowledge that isolating reasons for specific material changes, and quantifying such isolated reasons, can sometimes be challenging because they can be highly interrelated. In such circumstances, we encourage you to acknowledge this fact, and to explain such interrelated circumstances to the extent possible. To the extent you do implement changes in price across your assortment that materially impacts sales, we encourage you to describe and quantify the impact of the change.
We acknowledge the Staff’s comment and appreciate the opportunity to further clarify our disclosure for the material drivers of changes in net sales.
In future periodic filings we will quantify material factors, when meaningful, in absolute dollars to provide additional insight for the relevant period (using the Fiscal 2024 Form 10-K disclosure for illustration; changes are underlined):
Sales for fiscal 2024 increased $752.3 million, or 3.7%, compared to the prior year.Read in the reply ↗Rest of the answer
This was primarily due to both the 3% increase in comparable store sales (or approximately $517 million) and an increase of approximately $296 million from the opening of 77 net new stores during fiscal 2024. The 3% increase in comparable store sales reflects an approximate 2% increase in the number of transactions (traffic) and a 1% increase in average transaction value (basket).
Sales for fiscal 2023 included approximately $308 million from the additional week of sales due to the 53rd week.
With respect to the Staff’s comment on our proposed attribution to traffic and basket, we acknowledge this comment and will address as applicable in future filings.
If the Staff has any questions regarding our response or any additional comments, please feel free to contact me at (925) 965-4550.
First report after the company's reply of 2025-07-21: 10-Q filed 2025-09-10 ↗, against the 10-Q filed 2025-06-11 ↗.
Tickdelta does not hold the text of both reports, so they are not compared here.
Also in this review: closing letter, 2025-07-29