ULTAUlta Beauty
Ulta Beauty, Inc. (“we,” “us,” “our,” “Ulta Beauty,” or the “Company”) is an international specialty beauty retailer and a premier beauty destination for cosmetics, fragrance, skin care products, wellness products, hair care products, and salon services. 10-K, Item 1
- Employees
- 65,000
- Headquarters
- Bolingbrook, IL
- CEO
- Kecia Steelman
- Next results
- around Dec 3, 2026
What ULTA's directors and officers said they would sell, before they sold: trading plans the company reports each quarter, and the Form 144 notices sellers file on the day of a planned sale. Facts only; most of these sales are routine, such as selling shares from vesting stock awards.
Trading plans adopted or ended
No trading plans reported in 14 10-Qs and 10-Ks since May 25, 2023.
From the XBRL of the company's 10-Qs and 10-Ks (Regulation S-K Item 408, reported since 2023): 14 filings checked since May 25, 2023.
Form 144 notices of planned sales
| Filed | Seller | Shares | Value | Shares came from | 10b5-1 plan | Form 4 sales after |
|---|---|---|---|---|---|---|
| Sep 17, 2026 | Steelman Kecia Officer |
2,000 | $1,091,766 | RSU / PSU Lapses | none given | 2,000 shares from Sep 17, 2026 |
| Sep 11, 2026 | Nagler Lorna Director |
600 | $322,388 | Restricted Stock Lapse | none given | 600 shares from Sep 11, 2026 |
| Jun 15, 2026 | MRKONIC GEORGE R JR Director |
383 | $182,247 | Restricted Stock Lapse | none given | 383 shares from Jun 15, 2026 |
| Apr 6, 2026 | MRKONIC GEORGE R JR Director |
452 | $245,278 | stock Award | none given | none found |
From the Form 144 XML filed with the SEC, since Apr 6, 2026. The value is the seller's estimate on the notice. "Form 4 sales after" matches the seller's Form 4 sales in the 30 days after the notice, by name; Form 4s go back 180 days.
Work on ULTA in a spreadsheet:
Excel workbook (a sheet per section, ten years by column, charts, links to the filings) ·
CSV.
For a Google Sheet that stays up to date, paste =IMPORTDATA("https://tickdelta.com/company/ULTA/export.csv") into a cell.