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EBAYeBay Inc.

Consumer discretionary · Business Services · Nasdaq

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FY2025 at a glance

Sales up 7.9%, free cash flow down to $1.4B

XBRL, from each 10-K

RevenueStatements ↓

$11.1B

from $10.3B in FY2024

FY2016FY2025

Net incomeStatements ↓

$2.0B

from $2.0B in FY2024

FY2016FY2025

Free cash flowStatements ↓

$1.4B

from $2.0B in FY2024

FY2016FY2025

EPS (diluted)Statements ↓

$4.34

from $3.94 in FY2024

FY2016FY2025

Operating marginStatements ↓

20.5%

from 22.5% in FY2024

FY2016FY2025

Total debtStatements ↓

$6.7B

from $7.4B in FY2024

FY2016FY2025

Price and key numbers

The latest figures

All key numbers (39, from the latest 10-K and 10-Q) From EDGAR

EPS (ttm)	4.60	Sales (ttm)	12.4B	Net income (ttm)	2.1B	Sales growth	+7.9%	EPS growth	+10.2%	Sales Q/Q	+13.7%
Free cash flow	2.4B	Gross margin	72.2%	Oper. margin	20.3%	Net margin	16.9%	FCF margin	19.5%	ROE	47.6%
ROA	11.7%	R&D / sales	14.8%	Dividend	-	Debt/Eq	1.53	Curr. ratio	0.78	Cash	1.2B
Op. cash flow (ttm)	3.0B	EBITDA	2.7B	EBITDA margin	24.3%	Net debt	5.6B	Quick ratio	0.78	Interest cover	9.26
ROIC	17.7%	Tax rate	13.5%	Stock pay / sales	5.5%	Shares out.	439.0M	Shares Y/Y	-6.6%	Book / share	10.05
Cash / share	2.66	Sales / share	28.23	Asset turnover	0.69	Days sales out.	4	Sales 3Y CAGR	+4.3%	Sales 5Y CAGR	+4.5%
EPS 5Y CAGR	-11.3%	Employees	12,300	Sales / employee	1.0M

Hover or tap a number to see the XBRL line item and filing it comes from; click it to open that filing at SEC. What each number means. Looks wrong? Tell us.

Changes in the numbers

FY2025 against FY2024

Free cash flow fell 27%$2.0B → $1.4B · Cash from operations − capital expenditure · 10-K ↗
Revenue growth sped up to +7.9%+1.7% → +7.9% · Revenue FY2025 / revenue FY2024 − 1, against the same a year earlier · 10-K ↗
Operating margin narrowed to 20.5%22.5% → 20.5% · Operating income / revenue · 10-K ↗

What management wrote about it → · Every company →

EBAY against Consumer discretionary peers

Ten years, side by side → · All 47 →

EBAYPeer median

Each side 0 to 100, ranked against every company we cover: relative position on reported figures, not a buy score. How

Every dot is one of the 47 companies, the better end on the right. Hover a dot for the company.

Sales growth

+7.9%16th of 47 · median +5.4%

Net margin

16.9%9th of 47 · median 10.8%

Return on equity

47.6%8th of 34 · median 32.5%

Free cash flow margin

19.5%6th of 45 · median 9.4%

Debt / equity (less is better)

1.5319th of 28 · median 0.73

EBAY and the 5 peers closest in revenue
Company	Revenue (ttm)	Sales growth	Gross margin	Net margin	ROE	FCF margin	Debt / equity
EBAY eBay Inc.	$12.4B	+7.9%	72.2%	16.9%	47.6%	19.5%	1.53
LVS Las Vegas Sands	$13.6B	+15.2%	-	11.8%	-	17.7%	-
DRI Darden Restaurants	$13.4B	+9.4%	20.3%	8.8%	57.2%	7.9%	1.26
ULTA Ulta Beauty	$13.0B	+9.7%	39.3%	9.3%	45.8%	8.9%	0.13
CMG Chipotle Mexican Grill	$12.7B	+5.4%	-	10.8%	56.1%	11.9%	0.00
HLT Hilton Worldwide	$12.7B	+7.7%	-	13.4%	-	15.2%	-

Where each dollar goes

FY2023FY2024FY2025

From $10.1B of sales to $2.8B of profit

FY2023, from the 10-K income statement and revenue by product

Swipe sideways for the whole flow →

From $10.3B of sales to $2.0B of profit

FY2024, from the 10-K income statement and revenue by product

Swipe sideways for the whole flow →

From $11.1B of sales to $2.0B of profit

FY2025, from the 10-K income statement and revenue by product

Swipe sideways for the whole flow →

Where each $100 of sales went

FY2023

$28$45$27

FY2024

$28$14$35$19

FY2025

$29$15$36$18

Cost of revenue
Sales, admin & other
Net profit
R&D
Tax, less other income

Band widths are the money. Gross profit is revenue less cost of revenue; operating expenses are gross profit less operating profit; R&D is from the income statement and the rest of the operating expenses is everything else; tax includes interest and other items when they are small. Y/Y is the change from the fiscal year before. Revenue by part only for the years in the last two 10-Ks' segment tables. The full income statement →

Profitability

2 of 4

✓
Net margin above the peer median16.9% vs 10.8%
!
Gross margin down over 5 years79.8% → 71.5%
✓
Return on equity above 15%47.6%
!
A profit in 8 of 10 years

Net margin, FY2016 to FY2025: 78.1% → 18.3%

Balance sheet

2 of 4

✓
Interest covered more than 5 timesOperating income is 9.3× interest expense
!
Debt larger than equityDebt / equity 1.53 on the latest balance sheet (peer median 0.73)
!
Current ratio below 1Current ratio 0.78
✓
Net debt under 3 years of free cash flow$5.6B net debt, 2.3 years

Debt / equity at each year end, FY2016 to FY2025: 0.85 → 1.50

What the debt is made of ↓

Cash and shareholders

2 of 3

✓
Free cash flow positive in every one of 10 years$1.4B last year
✓
Share count down over 5 years−34.8%
!
Cash from operations below net income$2.0B vs $2.0B

Free cash flow, FY2016 to FY2025: 2.2B → 1.4B

Each tick is a fact with a fixed rule (on /methodology), not a score or advice. A check without the numbers it needs is left out.

Debt

$6.8B of principal due, schedule of Dec 31, 2025

Repayment schedule →

From the balance sheet in the latest 10-K or 10-Q (XBRL). When each part falls due, year by year, and the debt note's own lines are on the Debt tab.

Revenue and net income, FY2016 to FY2025

Revenue 11.1B Net income 2.0B

From XBRL in each 10-K. Hover a bar for the line item and filing. Full financials →

Statements

Income statement, balance sheet and cash flow

XBRL, each 10-K and 10-Q

EBAY's income statement, balance sheet and cash flow as reported to the SEC in XBRL, one column per fiscal year. Hover a number to see the line item and filing it comes from. Where a company changed how it tags a line, the first tag it reported for that period is used. A number looks wrong? Tell us.

Annual Quarterly

Revenue11.1B

Net income2.0B

Free cash flow1.4B

EPS (diluted)4.34

Diluted shares468.0M

Revenue by product or service

year to Dec 31, 2025

	Revenue	Share	vs year before
Marketplace revenues	9.1B	82.0%	+5.3%
Advertising revenues	2.0B	18.0%	+21.9%

10-K 0001065088-26-000027, segment and revenue notes (XBRL).

Revenue by region

year to Dec 31, 2025

	Revenue	Share	vs year before
United States	5.8B	52.2%	+10.5%
United Kingdom	1.6B	14.1%	+3.8%
Rest of world	1.5B	13.6%	+8.5%
China	1.3B	11.3%	+7.2%
Germany	978.0M	8.8%	+0.6%

10-K 0001065088-26-000027, segment and revenue notes (XBRL).

Income statement

From EDGAR

	FY2016	FY2017	FY2018	FY2019	FY2020	FY2021	FY2022	FY2023	FY2024	FY2025
Revenue	9.3B	9.9B	8.7B	7.4B	8.9B	10.4B	9.8B	10.1B	10.3B	11.1B
Cost of revenue	2.0B	2.2B	2.0B	1.6B	1.8B	2.6B	2.7B	2.8B	2.9B	3.2B
Gross profit	7.3B	7.7B	6.6B	5.8B	7.1B	7.8B	7.1B	7.3B	7.4B	7.9B
R&D	1.1B	1.2B	1.1B	930.0M	1.0B	1.3B	1.3B	1.5B	1.5B	1.6B
SG&A	899.0M	1.0B	979.0M	988.0M	985.0M	921.0M	963.0M	1.2B	914.0M	1.2B
Operating income	2.3B	2.3B	1.8B	1.8B	2.6B	2.9B	2.4B	1.9B	2.3B	2.3B
Interest expense	225.0M	292.0M	326.0M	311.0M	304.0M	269.0M	235.0M	263.0M	259.0M	246.0M
Pretax income	3.7B	2.3B	2.2B	1.7B	3.3B	398.0M	-1.6B	3.7B	2.3B	2.3B
Income tax	-3.6B	3.3B	121.0M	219.0M	858.0M	146.0M	-327.0M	932.0M	297.0M	311.0M
Net income	7.3B	-1.0B	2.5B	1.8B	5.7B	13.6B	-1.3B	2.8B	2.0B	2.0B
EPS (diluted)	6.35	-0.95	2.55	2.09	7.89	20.54	-2.27	5.19	3.94	4.34
Diluted shares	1.1B	1.1B	991.0M	856.0M	718.0M	663.0M	558.0M	533.0M	501.0M	468.0M
Depreciation & amortization	605.0M	612.0M	591.0M	572.0M	560.0M	485.0M	442.0M	441.0M	370.0M	421.0M
EBITDA	2.9B	2.9B	2.3B	2.3B	3.2B	3.4B	2.8B	2.4B	2.7B	2.7B
Gross margin	78.4%	77.6%	76.6%	78.7%	79.8%	74.6%	72.6%	72.0%	72.0%	71.5%
Operating margin	25.0%	22.8%	20.3%	23.8%	29.6%	28.1%	24.0%	19.2%	22.5%	20.5%
Net margin	78.1%	-10.2%	29.2%	24.0%	63.7%	130.6%	-13.0%	27.4%	19.2%	18.3%
Revenue growth	-	+6.8%	-12.9%	-14.1%	+19.7%	+17.2%	-6.0%	+3.2%	+1.7%	+7.9%
EPS growth	-	-115%	-	-18.0%	+278%	+160%	-111%	-	-24.1%	+10.2%

Balance sheet

From EDGAR

	FY2016	FY2017	FY2018	FY2019	FY2020	FY2021	FY2022	FY2023	FY2024	FY2025
Cash	1.8B	2.1B	2.2B	901.0M	1.1B	1.4B	2.2B	2.0B	2.4B	1.9B
Short-term investments	5.3B	3.7B	2.7B	1.9B	2.4B	5.9B	2.6B	-	-	-
Receivables	592.0M	696.0M	712.0M	555.0M	362.0M	98.0M	90.0M	94.0M	108.0M	135.0M
Current assets	8.9B	7.7B	7.1B	4.7B	7.2B	9.1B	9.3B	11.0B	7.6B	5.1B
Property & equipment	1.5B	1.6B	1.6B	1.5B	1.3B	1.2B	1.2B	1.2B	1.3B	1.2B
Goodwill	4.5B	4.8B	5.2B	4.5B	4.3B	4.2B	4.3B	4.3B	4.3B	4.5B
Total assets	23.8B	26.0B	22.8B	18.2B	19.3B	26.6B	20.9B	21.6B	19.4B	17.4B
Accounts payable	283.0M	330.0M	286.0M	229.0M	278.0M	262.0M	261.0M	267.0M	257.0M	242.0M
Current liabilities	3.8B	3.6B	4.5B	4.1B	4.0B	4.6B	4.3B	4.5B	6.1B	4.6B
Total debt	9.0B	10.0B	9.2B	7.8B	7.7B	9.1B	8.9B	8.5B	7.4B	6.7B
Total liabilities	13.3B	17.9B	16.5B	15.3B	15.7B	16.8B	15.7B	15.2B	14.2B	13.0B
Shareholders' equity	10.5B	8.0B	6.3B	2.9B	3.6B	9.8B	5.2B	6.4B	5.2B	4.5B
Retained earnings	15.0B	13.9B	16.5B	17.8B	23.0B	36.1B	34.3B	36.5B	38.0B	39.3B

Cash flow

From EDGAR

	FY2016	FY2017	FY2018	FY2019	FY2020	FY2021	FY2022	FY2023	FY2024	FY2025
Operating cash flow	2.8B	3.1B	2.7B	3.1B	2.4B	2.7B	2.3B	2.4B	2.4B	2.0B
Capital spending	626.0M	666.0M	623.0M	508.0M	463.0M	444.0M	449.0M	456.0M	458.0M	525.0M
Free cash flow	2.2B	2.5B	2.0B	2.6B	2.0B	2.2B	1.8B	2.0B	2.0B	1.4B
Stock-based pay (added back)	416.0M	483.0M	465.0M	415.0M	417.0M	477.0M	494.0M	575.0M	588.0M	607.0M
Dividends paid	-	0	0	473.0M	447.0M	466.0M	489.0M	528.0M	533.0M	531.0M
Buybacks	2.9B	2.7B	4.5B	5.0B	5.1B	7.1B	3.1B	1.4B	3.1B	2.5B
Acquisitions	212.0M	34.0M	302.0M	0	0	0	208.0M	38.0M	13.0M	208.0M
Debt raised	2.2B	2.5B	0	0	1.8B	2.5B	1.1B	0	0	994.0M
Debt repaid	20.0M	1.5B	750.0M	1.6B	1.8B	1.2B	1.4B	1.1B	750.0M	1.2B
Investing cash flow	-2.0B	-1.3B	2.9B	2.8B	3.8B	3.7B	2.5B	240.0M	2.2B	1.4B
Financing cash flow	-744.0M	-1.8B	-5.4B	-7.1B	-5.7B	-6.5B	-3.8B	-2.5B	-3.8B	-3.7B

Stock-based pay and leases

From EDGAR

	FY2016	FY2017	FY2018	FY2019	FY2020	FY2021	FY2022	FY2023	FY2024	FY2025
Stock-based pay (expense)	416.0M	483.0M	465.0M	415.0M	417.0M	477.0M	494.0M	575.0M	588.0M	607.0M
Stock-based pay / revenue	4.5%	4.9%	5.4%	5.6%	4.7%	4.6%	5.0%	5.7%	5.7%	5.5%
Operating lease cost	-	-	-	168.0M	160.0M	178.0M	132.0M	128.0M	147.0M	155.0M
Operating lease cash paid	-	-	-	152.0M	145.0M	165.0M	159.0M	154.0M	147.0M	148.0M
Finance lease principal paid	-	-	-	6.0M	11.0M	-	-	-	-	-
Right-of-use assets	-	-	-	583.0M	430.0M	289.0M	513.0M	493.0M	427.0M	428.0M
Operating lease liabilities	-	-	-	661.0M	552.0M	350.0M	549.0M	505.0M	438.0M	434.0M
Finance lease liabilities	-	-	-	27.0M	18.0M	-	-	-	-	-

From SEC's XBRL company facts (data.sec.gov). EBITDA = operating income + depreciation and amortization; free cash flow = operating cash flow - capital spending; total debt = long-term debt (with its current part) + short-term borrowings. Stock-based pay and leases are shown as the company reports them; Tickdelta does not take them out of earnings or add leases to debt. Click a number to open the filing in SEC's Inline XBRL viewer, where you can click the same number to see how it is tagged. Values a company later revised show as revised; the Revised numbers tab lists the changes.

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