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GNRCGenerac

Industrials · Electrical Equipment · NYSE

Founded in 1959, Generac is a leading global designer, manufacturer, and provider of a wide range of energy technology solutions. 10-K, Item 1

Headquarters
Waukesha, WI
CEO
Aaron Jagdfeld
Next results
around Feb 10, 2027
Compare with peers → Embed

What GNRC's directors and officers said they would sell, before they sold: trading plans the company reports each quarter, and the Form 144 notices sellers file on the day of a planned sale. Facts only; most of these sales are routine, such as selling shares from vesting stock awards.

Trading plans adopted or ended

3 plans still running: Kyle Raabe, Norm Taffe, Raj Kanuru.

InsiderWhatDateSharesRuns toReported in
Kyle Raabe
Executive Vice President & President
Adopted 10b5-1 plan May 5, 2026 up to 1,063 Dec 31, 2026 10-Q Aug 4, 2026
Norm Taffe
President
Adopted 10b5-1 plan Mar 6, 2026 up to 2,500 Mar 8, 2027 10-Q May 5, 2026
Raj Kanuru
Executive Vice President, General Counsel & Secretary
Adopted 10b5-1 plan Mar 5, 2026 up to 4,514 Feb 12, 2027 10-Q May 5, 2026
Aaron Jagdfeld
Chief Executive Officer and director
Adopted 10b5-1 plan Nov 13, 2023 up to 60,000 – 10-K Feb 21, 2024

From the XBRL of the company's 10-Qs and 10-Ks (Regulation S-K Item 408, reported since 2023): 15 filings checked since May 9, 2023.

Form 144 notices of planned sales

FiledSellerSharesValueShares came from10b5-1 planForm 4 sales after
Nov 9, 2026 Taffe Norman P
Officer
100 $19,000 Stock Option Exercise adopted Mar 6, 2026 none found
Nov 5, 2026 Taffe Norman P
Officer
300 $54,603 Restricted Stock Vesting adopted Mar 6, 2026 300 shares from Nov 5, 2026
Nov 3, 2026 Raabe Kyle Andrew
Officer
598 $125,580 Restricted Stock Vesting; Stock Option Exercise adopted May 5, 2026 598 shares from Nov 3, 2026
Nov 2, 2026 Jagdfeld Aaron
Officer, Director
5,000 $1,003,050 Restricted Stock Vesting adopted Dec 4, 2025 5,000 shares from Nov 2, 2026
Oct 6, 2026 Taffe Norman P
Officer
150 $33,000 Stock Option Exercise adopted Mar 6, 2026 450 shares from Oct 6, 2026
Oct 5, 2026 Taffe Norman P
Officer
400 $86,184 Restricted Stock Vesting; Stock Option Exercise adopted Mar 6, 2026 550 shares from Oct 5, 2026
Oct 2, 2026 Raabe Kyle Andrew
Officer
603 $128,180 Restricted Stock Vesting; Stock Option Exercise adopted May 5, 2026 603 shares from Oct 2, 2026
Oct 1, 2026 Jagdfeld Aaron
Officer, Director
5,000 $1,030,000 Restricted Stock Vesting adopted Dec 4, 2025 5,000 shares from Oct 1, 2026
Sep 17, 2026 Taffe Norman P
Officer
150 $34,425 Stock Option Exercise adopted Mar 6, 2026 700 shares from Sep 17, 2026
Sep 17, 2026 Raabe Kyle Andrew
Officer
603 $138,388 Restricted Stock Vesting; Stock Option Exercise adopted May 5, 2026 1,206 shares from Sep 17, 2026
Sep 8, 2026 Taffe Norman P
Officer
400 $75,481 Restricted Stock Vesting; Stock Option Exercise adopted Mar 6, 2026 1,100 shares from Sep 8, 2026
Sep 1, 2026 Jagdfeld Aaron
Officer, Director
5,000 $911,050 Restricted Stock Vesting adopted Dec 4, 2025 10,000 shares from Sep 1, 2026
Aug 7, 2026 Raabe Kyle Andrew
Officer
586 $125,023 Restricted Stock Vesting; Stock Option Exercise adopted May 5, 2026 586 shares from Aug 7, 2026
Aug 5, 2026 Taffe Norman P
Officer
550 $120,356 Restricted Stock Vesting; Stock Option Exercise adopted Mar 6, 2026 550 shares from Aug 5, 2026
Aug 3, 2026 Jagdfeld Aaron
Officer, Director
5,000 $974,450 Restricted Stock Vesting adopted Dec 4, 2025 10,000 shares from Aug 3, 2026
Jul 6, 2026 Taffe Norman P
Officer
550 $140,800 Restricted Stock Vesting; Stock Option Exercise adopted Mar 6, 2026 1,100 shares from Jul 6, 2026
Jul 1, 2026 Jagdfeld Aaron
Officer, Director
5,000 $1,440,250 Restricted Stock Vesting; Stock Option Exercise adopted Dec 4, 2025 5,000 shares from Jul 1, 2026
Jun 5, 2026 Taffe Norman P
Officer
550 $149,743 Restricted Stock Vesting; Stock Option Exercise adopted Mar 6, 2026 550 shares from Jun 5, 2026
Jun 1, 2026 Jagdfeld Aaron
Officer, Director
5,000 $1,360,900 Stock Option Exercise adopted Dec 4, 2025 10,000 shares from Jun 1, 2026
May 1, 2026 Jagdfeld Aaron
Officer, Director
5,000 $1,300,100 Restricted Stock Vesting adopted Dec 4, 2025 5,000 shares from May 1, 2026
Apr 1, 2026 Jagdfeld Aaron
Officer, Director
5,000 $999,050 Stock Option Exercise adopted Dec 4, 2025 5,000 shares from May 1, 2026
Mar 5, 2026 Jagdfeld Aaron
Officer, Director
5,000 $1,084,750 Stock Option Exercise adopted Dec 4, 2025 none found
Feb 25, 2026 Ragen York A.
Officer
24,362 $5,739,830 Options Granted - 03/01/2017 none given none found
Feb 25, 2026 Taffe Norman P
Officer
1,973 $470,634 Option Granted - 03/01/2023; Restricted Stock Vesting none given none found
Feb 2, 2026 Jagdfeld Aaron
Officer, Director
5,000 $834,550 Restricted Stock Vesting adopted Mar 6, 2025 none found
Jan 2, 2026 Jagdfeld Aaron
Officer, Director
5,000 $689,900 Restricted Stock Vesting adopted Mar 6, 2025 none found
Dec 1, 2025 Jagdfeld Aaron
Officer, Director
5,000 $741,350 Restricted Stock Vesting adopted Mar 6, 2025 none found
Nov 3, 2025 Jagdfeld Aaron
Officer, Director
5,000 $832,150 Restricted Stock Vesting adopted Mar 6, 2025 none found

From the Form 144 XML filed with the SEC, since Nov 3, 2025. The value is the seller's estimate on the notice. "Form 4 sales after" matches the seller's Form 4 sales in the 30 days after the notice, by name; Form 4s go back 180 days.

Work on GNRC in a spreadsheet: Excel workbook (a sheet per section, ten years by column, charts, links to the filings) · CSV. For a Google Sheet that stays up to date, paste =IMPORTDATA("https://tickdelta.com/company/GNRC/export.csv") into a cell.