BKNGBooking Holdings
Our mission is to make it easier for everyone to experience the world. 10-K, Item 1
- Employees
- 24,300
- Headquarters
- Norwalk, CT
- Next results
- around Feb 17, 2027
What BKNG's directors and officers said they would sell, before they sold: trading plans the company reports each quarter, and the Form 144 notices sellers file on the day of a planned sale. Facts only; most of these sales are routine, such as selling shares from vesting stock awards.
Trading plans adopted or ended
4 plans still running: Paulo Pisano, Ewout Steenbergen, Robert J. Mylod, Jr., Peter J. Millones.
| Insider | What | Date | Shares | Runs to | Reported in |
|---|---|---|---|---|---|
| Paulo Pisano Chief Human Resources Officer |
Adopted 10b5-1 plan | Jun 1, 2026 | up to 36,000 | Aug 17, 2027 | 10-Q Aug 4, 2026 |
The company's descriptionOn June 1, 2026, Paulo Pisano, Chief Human Resources Officer, adopted a trading plan intended to satisfy the affirmative defense of Rule 10b5-1(c) for the sale of (i) 36,000 shares of the Company's common stock as well as (ii) a designated percentage of the net number of the shares resulting from the vesting of his performance share units and restricted stock units that vest in March 2027, with sales starting on August 31, 2026 and ending on August 17, 2027. | |||||
| Ewout Steenbergen Chief Financial Officer |
Adopted 10b5-1 plan | May 13, 2026 | up to 20,000 | Mar 31, 2027 | 10-Q Aug 4, 2026 |
The company's descriptionOn May 13, 2026, Ewout Steenbergen, Chief Financial Officer, adopted a trading plan intended to satisfy the affirmative defense of Rule 10b5-1(c) for the sale of up to 20,000 shares of the Company's common stock with sales starting on August 12, 2026 and ending on March 31, 2027. | |||||
| Robert J. Mylod, Jr. Director |
Adopted 10b5-1 plan | Aug 7, 2025 | up to 1,000 | Nov 30, 2027 | 10-Q Oct 28, 2025 |
The company's descriptionOn August 7, 2025, Robert J. Mylod, Jr., Director, adopted a trading plan intended to satisfy the affirmative defense of Rule 10b5-1(c) for the sale of up to 1,000 shares of the Company's common stock with sales starting on November 6, 2025 and ending on November 30, 2027. | |||||
| Larry Quinlan Director |
Adopted 10b5-1 plan | Jun 9, 2025 | up to 128 | Dec 31, 2025 | 10-Q Jul 29, 2025 |
The company's descriptionOn June 9, 2025, Larry Quinlan, Director, adopted a trading plan intended to satisfy the affirmative defense of Rule 10b5-1(c) for the sale of 128 shares of the Company's common stock with sales starting on September 8, 2025 and ending on December 31, 2025. | |||||
| Vanessa Wittman Director |
Adopted 10b5-1 plan | Jun 2, 2025 | up to 180 | Sep 15, 2026 | 10-Q Jul 29, 2025 |
The company's descriptionOn June 2, 2025, Vanessa Wittman, Director, adopted a trading plan intended to satisfy the affirmative defense of Rule 10b5-1(c) for the sale of up to 180 shares of the Company's common stock with sales starting on September 15, 2025 and ending on September 15, 2026. | |||||
| Glenn D. Fogel Director, Chief Executive Officer, and President |
Adopted 10b5-1 plan | Dec 9, 2024 | not stated | Apr 15, 2026 | 10-K Feb 20, 2025 |
The company's descriptionOn December 9, 2024, Glenn D. Fogel, Director, Chief Executive Officer, and President, adopted a trading plan intended to satisfy the affirmative defense of Rule 10b5-1(c) to sell a designated percentage of the net number of the shares resulting from the vesting of his Performance Share Units and Restricted Stock Units. The trading plan will be effective on May 15, 2025 and end on April 15, 2026. | |||||
| Peter J. Millones Executive Vice President and General Counsel |
Adopted 10b5-1 plan | Nov 26, 2024 | up to 6,502 | May 31, 2027 | 10-K Feb 20, 2025 |
The company's descriptionOn November 26, 2024, Peter J. Millones, Executive Vice President and General Counsel, adopted a trading plan intended to satisfy the affirmative defense of Rule 10b5-1(c) for the sale of up to 6,502 shares of the Company's common stock with sales starting on May 26, 2026 and ending on May 31, 2027. | |||||
| David Goulden Chief Financial Officer |
Adopted 10b5-1 plan | Sep 8, 2023 | up to 12,000 | 335 days | 10-Q Nov 2, 2023 |
The company's descriptionOn September 8, 2023, David Goulden, Chief Financial Officer, adopted a trading plan intended to satisfy the affirmative defense of Rule 10b5-1(c) for the sale of up to 12,000 shares of the Company's common stock with sales starting on January 16, 2024 and ending on December 16, 2024. | |||||
| Lynn Vojvodich Radakovich Director |
Adopted 10b5-1 plan | May 19, 2023 | up to 455 | 372 days | 10-Q Aug 3, 2023 |
From the XBRL of the company's 10-Qs and 10-Ks (Regulation S-K Item 408, reported since 2023): 15 filings checked since May 4, 2023.
Form 144 notices of planned sales
| Filed | Seller | Shares | Value | Shares came from | 10b5-1 plan | Form 4 sales after |
|---|---|---|---|---|---|---|
| Sep 1, 2026 | MYLOD ROBERT J JR Chairman |
1,000 | $198,400 | Grant made to Director | adopted Aug 7, 2025 | 1,000 shares from Sep 1, 2026 |
| Aug 17, 2026 | WITTMAN VANESSA AMES Officer |
375 | $79,125 | Vesting of restricted stock unit award | adopted Jun 2, 2025 | 375 shares from Aug 17, 2026 |
| Aug 12, 2026 | EWOUT STEENBERGEN Officer |
20,000 | $4,257,400 | Restricted Stock Units | adopted May 13, 2026 | 20,000 shares from Aug 12, 2026 |
| Aug 5, 2026 | MYLOD ROBERT J JR Chairman |
1,000 | $206,700 | Grant made to Director | adopted Aug 7, 2025 | 2,000 shares from Aug 5, 2026 |
| Jul 29, 2026 | MYLOD ROBERT J JR Chairman |
5,000 | $1,000,000 | Grant made to Director | adopted Aug 7, 2025 | 6,000 shares from Jul 29, 2026 |
| Jul 28, 2026 | WITTMAN VANESSA AMES Officer |
1,125 | $216,000 | Vesting of restricted stock unit award | adopted Jun 2, 2025 | 1,500 shares from Jul 28, 2026 |
| Apr 20, 2026 | WITTMAN VANESSA AMES Officer |
1,125 | $216,000 | Vesting of restricted stock unit award | adopted Jun 2, 2025 | none found |
| Apr 15, 2026 | GLENN D FOGEL & AMY J ROBERTS Director, Officer |
16,726 | $3,029,413 | Restricted and Performance Stock Units | adopted Dec 9, 2024 | none found |
| Mar 16, 2026 | GLENN D FOGEL & AMY J ROBERTS Director, Officer |
669 | $2,837,403 | Restricted and Performance Stock Units | adopted Dec 9, 2024 | none found |
| Feb 17, 2026 | GLENN D FOGEL & AMY J ROBERTS Director, Officer |
1,012 | $4,190,287 | Restricted and Performance Stock Units | adopted Dec 9, 2024 | none found |
| Feb 2, 2026 | MYLOD ROBERT J JR Chairman |
40 | $204,214 | Grant made to Director | adopted Aug 7, 2025 | none found |
| Jan 15, 2026 | WITTMAN VANESSA AMES Director |
15 | $77,867 | Vesting of restricted stock unit award | adopted Jun 2, 2025 | none found |
| Jan 15, 2026 | GLENN D FOGEL & AMY J ROBERTS Director, Officer |
1,013 | $5,254,451 | Restricted and Performance Stock Units | adopted Dec 9, 2024 | none found |
| Jan 2, 2026 | MYLOD ROBERT J JR Chairman |
40 | $214,271 | Grant made to Director | adopted Aug 7, 2025 | none found |
| Dec 15, 2025 | WITTMAN VANESSA AMES Director |
15 | $80,430 | Vesting of restricted stock unit award | adopted Jun 2, 2025 | none found |
| Dec 15, 2025 | GLENN D FOGEL & AMY J ROBERTS Director, Officer |
1,013 | $5,370,561 | Restricted and Performance Stock Units | adopted Dec 9, 2024 | none found |
| Dec 2, 2025 | MYLOD ROBERT J JR Chairman |
40 | $200,000 | Grant made to Director | adopted Aug 7, 2025 | none found |
| Nov 17, 2025 | WITTMAN VANESSA AMES Director |
15 | $75,450 | Vesting of restricted stock unit award | adopted Jun 2, 2025 | none found |
| Nov 17, 2025 | GLENN D FOGEL & AMY J ROBERTS Director, Officer |
1,013 | $5,113,634 | Restricted and Performance Stock Units | adopted Dec 9, 2024 | none found |
| Nov 7, 2025 | MYLOD ROBERT J JR Chairman |
40 | $200,000 | Grant made to Director | adopted Aug 7, 2025 | none found |
From the Form 144 XML filed with the SEC, since Nov 7, 2025. The value is the seller's estimate on the notice. "Form 4 sales after" matches the seller's Form 4 sales in the 30 days after the notice, by name; Form 4s go back 180 days.
Work on BKNG in a spreadsheet:
Excel workbook (a sheet per section, ten years by column, charts, links to the filings) ·
CSV.
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